For Digital
For web graphics, use JPG for photos, PNG for graphics and logos (especially with transparency), and optimize at 72dpi for quick loading and clear display. Use RGB mode for web images. Download Zip file of our logos here:
For Print
For printing, use high-resolution images at 300dpi to prevent pixelation. Use JPG or PNG, or PNG for transparency. Check with your printer for specific requirements. Use CMYK Color mode for printing if available.
For Social
Quick Guide to the Best Social Media Image Sizes
updated July 2024
Facebook image guidelines
- Profile picture: Minimum 196 x 196 pixels
- Cover image: Recommended 820 x 315 pixels; minimum 400 x 150 pixels
- Video thumbnail: Match the video dimensions
- Post: 1200 x 628 pixels (horizontal), 1080 x 1080 pixels (square), or 1080 x 1350 pixels (portrait)
- Event cover image: 1920 x 1005 pixels
- Stories: 1080 x 1920 pixels
- Group cover image: 1640 x 856 pixels
Google Business Profile image guidelines
- Logo: Recommended 720 x 720 pixels; minimum 250 x 250 pixels
- Cover photo: Recommended 1080 x 608 pixels; minimum 250 x 250 pixels
- Photo: Recommended 720 x 720 pixels; minimum 250 x 250 pixels
Instagram image guidelines
- Profile picture: 320 x 320 pixels
- Post: 1080 x 1080 pixels (square) or 1080 x 1350 (portrait)
- Stories: 1080 x 1920 pixels
- Stories highlight: 320 x 320 pixels
LinkedIn image guidelines
- Personal or company profile picture: 400 x 400 pixels
- Personal cover image: 1584 x 396 pixels
- Company cover image: 1128 x 191 pixels
- Post: 1200 x 1200 pixels (square), 1200 x 1500 pixels (portrait), or 1200 x 627 pixels (link)
- Article cover image: 1920 x 1080 pixels
- Group logo: 92 x 92 pixels
- Group cover image: 1776 x 444 pixels
Pinterest image guidelines
- Profile picture: 165 x 165 pixels
- Profile cover image: 800 x 450 pixels
- Image Pin: 1000 x 1500 pixels
- Carousel Pin: 1000 x 1000 pixels or 1000 x 1500 pixels
- Idea Pin: 1080 x 1920 pixels
Snapchat image guidelines
- Public Profile picture: 320 x 320 pixels
- Snapchat Public Profile hero image: 1000 x 1500 pixels
- Geofilter: 1080 x 2340 pixels
TikTok image guidelines
- Profile picture: 200 x 200 pixels
- Image: 1080 x 1920 pixels
- Stories: 1080 x 1920 pixels
X (formerly Twitter) image guidelines
Profile picture: 400 x 400 pixels
Cover image: 1500 x 500 pixels
Post: 1200 x 675 pixels (landscape), 1080 x 1080 pixels (square), or 1080 x 1350 pixels (portrait)
Card: 1200 x 628 pixels
YouTube image guidelines
Profile picture: 98 x 98 pixels
Channel banner: 2048 x 1152 pixels
Video thumbnail: 1280 x 720 pixels
Video watermark: 150 x 150 pixels
Facebook: Social Media Image Sizes
Think Facebook is no longer relevant for your brand’s audience? For many businesses, this channel is absolutely worth prioritizing in 2024.
Facebook is still the most active social media platform. In fact, the social network has nearly 3 billion monthly active users, according to DataReportal.
Let’s look at a summary of all the specs, and then dive into what that means for your design. We’ll focus on specs for Facebook’s new pages experience, as most pages have shifted to this format.
- Facebook profile picture: Minimum 196 x 196 pixels
- Facebook cover image: Recommended 820 x 315 pixels; minimum 400 x 150 pixels
- Facebook video thumbnail: Match the video dimensions
- Facebook post: 1200 x 628 pixels (horizontal), 1080 x 1080 pixels (square), or 1080 x 1350 pixels (portrait)
- Facebook event banner image: 1920 x 1005 pixels
- Facebook Stories: 1080 x 1920 pixels
- Facebook Group cover image: 1640 x 856 pixels